Kings World Cup Final

An extraordinary show, a legendary arena, and a challenge worthy of the occasion: a look back at the Kings World Cup final.

An XXL playing field for our teams

On 14 June, the Paris La Défense Arena hosted the final of the Kings World Cup, a football show that was as spectacular as it was crazy. Exhibit Group was called in to transform the arena into a veritable temple to the Kings League.

For three days, our teams took up a major challenge: rethinking the space, dressing up the volumes and enhancing each strategic area. A project carried out at a frenetic pace, with precision, responsiveness and... a touch of adrenalin.

Expectations

For this extraordinary event, every square metre has been invested and every detail mastered:

  • Giant 44 x 22 metre tarpaulins to hide empty stands

  • Complete adhesion of the exterior façade

  • Tailor-made dressing for Kings League signature items... including catapults

  • Staging VIP areas, players' entrances, mixed zone, VAR room, etc.

And because an event of this magnitude is always full of surprises, some productions were launched at the very last minute: the finalists' logos were printed on Friday evening and installed on Saturday... just before kick-off at 9pm.

An ambitious project for total visual immersion and XXL visibility. Thank you to the Kings League for their confidence in this high-voltage final!

Discover our other projects