Kings World Cup Final
An extraordinary show, a legendary arena, and a challenge equal to the task: a look back at the final of the Kings World Cup.
An XXL playing field for our teams
On 14 June, Paris La Défense Arena hosted the Kings World Cup final, a footballing spectacle that was as spectacular as it was zany. And to transform this arena into a true temple in the colours of the Kings League, Exhibit Group was called in.
For three days, our teams took up a major challenge: rethinking the space, dressing up the volumes and enhancing each strategic area. A project carried out at a frenetic pace, with precision, responsiveness and... a touch of adrenalin.
Expectations
For this extraordinary event, every square metre has been invested and every detail mastered:
Giant 44 x 22 metre tarpaulins to hide empty stands
Complete adhesion of the exterior façade
Tailor-made dressing for Kings League signature items... including catapults
Staging VIP areas, players' entrances, mixed zone, VAR room, etc.
And because an event of this magnitude is always full of surprises, some productions were launched at the very last minute: the finalists' logos were printed on Friday evening and installed on Saturday... just before kick-off at 9pm.
An ambitious project for total visual immersion and XXL visibility. Thank you to the Kings League for their confidence in this high-voltage final!
