Kings World Cup Final

An extraordinary show, a legendary arena, and a challenge equal to the task: a look back at the final of the Kings World Cup.

An XXL playing field for our teams

On 14 June, Paris La Défense Arena hosted the Kings World Cup final, a footballing spectacle that was as spectacular as it was zany. And to transform this arena into a true temple in the colours of the Kings League, Exhibit Group was called in.

For three days, our teams took up a major challenge: rethinking the space, dressing up the volumes and enhancing each strategic area. A project carried out at a frenetic pace, with precision, responsiveness and... a touch of adrenalin.

Expectations

For this extraordinary event, every square metre has been invested and every detail mastered:

  • Giant 44 x 22 metre tarpaulins to hide empty stands

  • Complete adhesion of the exterior façade

  • Tailor-made dressing for Kings League signature items... including catapults

  • VIP area staging, player entrance, mixed zone, VAR room...

And because an event of this magnitude is always full of surprises, some productions were launched at the very last minute: the finalists' logos were printed on Friday evening and installed on Saturday... just before kick-off at 9pm.

An ambitious project for total visual immersion and XXL visibility. Thank you to the Kings League for their confidence in this high-voltage final!

Discover our other projects