Le Fil de la Mémoire
To mark the 80th anniversary of D-Day, the exhibition Au Fil de la Mémoire invites you to relive the founding moments of our history, from the D-Day and the Liberation of France to the Battle of Paris. Designed byICONEM and lit by ETC, this immersive scenography combines technological innovation with the preservation of the stories of the last heroes.
History meets AI, an unprecedented immersion experience
Drawing on the power of artificial intelligence, the exhibition takes visitors on an unprecedented journey through time, paying tribute to the past while building a bridge to future generations.
After a first edition held at National Stud Equestrian Centre from Saint-Lô (Manche) in June 2024, then a second stage in Saint-Raphaël (Var) in August, Au Fil de la Mémoire concluded at the Army Museum in Paris on 18 December.
We are delighted to have contributed to this exceptional project, which celebrates transmission and emotion.
Expectations
The exhibition "Au Fil De La Mémoire" required the mobilisation of complementary expertise: layout, digital printing on fabric and adhesives, bespoke carpentry, etc.
The materials we have carefully selected for this immersive exhibition play a key role in creating a unique visual and sensory experience. As well as being an eco-responsible choice, recycled black-back fabric offers perfect opacity and an elegant texture, ideal for highlighting the visuals. The opaque monomeric vinyl and brushed aluminium vinyl add real depth to the set design.
For each edition, certain graphic elements have been subtly adapted to reflect the natural passage of time and to integrate perfectly with the host venues. For instance, the carpet colour has been adjusted to harmonise with the ambiance of each site, and prints have been revisited with chromatic variations to bring a unique touch to each exhibition. These modifications have infused the exhibition with visual dynamism while respecting its essence, thus illustrating that memory, like time, is in constant transformation.
We faced a major technical challenge in ensuring the installation of imposing elements in exceptional sites, such as the prestigious Army Museum - Hôtel National des Invalides. These heritage sites, rich in history, demand absolute rigor to accommodate complex scenography while preserving their integrity. The installation of all the joinery, often bulky and delicate, as well as the laying of carpet rolls on fragile floors, required advanced expertise and millimetre-precision. This travelling exhibition combines innovation and memory to offer a unique experience to each of its visitors.