Proneli - Rebranding
Founded in 2015, Proneli Formation is a French school specialising in training therapists and coaches in Neuro-Linguistic Programming (NLP). With a presence in over 35 towns and cities across France, Proneli has established itself as a benchmark in expert NLP teaching.
Proneli: a tailor-made identity to train the coaches of tomorrow
Proneli entrusted us with the task of designing a brand identity embodying both innovation and educational excellence, while strengthening its digital presence. This project illustrates types top's expertise in helping educational establishments embark on their digital transformation, by creating impactful identities and high-performance web platforms.
Expectations
Our top-notch teams carried out a complete rebranding to rethink Proneli's image, designing a contemporary and coherent visual identity in line with its DNA and training expertise.
We came up with the ingredients for a brand image that would reflect the school's values and highlight its uniqueness in the marketplace. We were inspired by the principles of NLP and the importance of the human element in its approach.
To breathe new life into the field of personal development, we opted for soft, contemporary colours, combined with fonts that are both legible and elegant, giving rise to a visual identity that challenges established codes.
_ We have designed and developed an intuitive website that makes it easy to access information on the range of courses on offer and simplifies the enrolment process by keeping users up to date with news from the school.
An optimised and engaging digital presence, designed to attract and support future students.
